Summary
Senior Product Designer with 6 years of experience designing end-to-end B2B SaaS and enterprise products that balance user needs with business outcomes. I specialise in translating complex technical systems into intuitive, scalable solutions for both technical and non-technical users.
My approach combines discovery, research, and systems thinking with hands-on UX/UI execution and close collaboration with cross-functional teams. I've led full design lifecycles from discovery through delivery, built design systems that scale across products, and delivered measurable improvements in user efficiency and business metrics through data-informed iteration.
My technical background helps me work effectively with engineering teams, understand front-end constraints, and navigate the balance between customer desirability and technical feasibility. I'm looking for a role where I can apply strategic design thinking to complex problem domains whilst contributing to meaningful outcomes in a collaborative, customer-focused environment.
Skills
Design Practice
Discovery and Research, Service Design and Systems Thinking, Human-Centred Design Methodologies, User Flows and Information Architecture, Wireframing and Prototyping (low to high-fidelity), Interaction and UI Design, Design Systems and Component Libraries, Accessibility and Inclusive Design (WCAG), Metrics-Driven Design and Analytics, A/B Testing and Experimentation, Usability Testing and Validation
Collaboration and Delivery
Cross-Functional Collaboration in Agile Teams, Stakeholder Management and Communication, Workshop Facilitation and Co-Design, Design Critiques and Feedback, Product Strategy Contribution, Certified Scrum Product Owner (PSPO-I) and Scrum Master (PSM-I), IBM Enterprise Design Thinking Practitioner
Technical
Front-end understanding (HTML, CSS, JavaScript, components, design tokens), Development background (PHP, SQL), Analytics tools (Google Analytics, Azure App Insights, heatmaps, user behaviour tracking)
Tools
Figma, Miro, Axure, Azure DevOps, Jira, Asana, Photoshop, Illustrator, AfterEffects
Employment History
Jobio
Job application tracker helping job seekers organise applications, contacts, and follow-ups in one place (jobio.app).
Independent Product Designer
Aug 2025 - present
Leading end-to-end product design from discovery through delivery for an accessible job application tracker, working directly from concept to functioning product using lean methods and rapid iteration.
- • Defined product vision and UX strategy through discovery research, user interviews, and validation testing
- • Designed mobile-friendly interface aligned with WCAG accessibility standards, ensuring usability for diverse user needs
- • Created wireframes, prototypes, and high-fidelity designs, iterating based on qualitative and quantitative feedback
- • Conducted ongoing usability testing and user research to validate assumptions and inform feature prioritisation
- • Applied test and learn mindset to accelerate from concept to testable product whilst maintaining quality
- • Demonstrated full ownership from strategic product decisions through hands-on design execution
Cyncly
Software company helping businesses in the "spaces-for-living" industry design, sell, and manage custom products end-to-end.
Senior UX/UI Designer
Aug 2019 - Jan 2025
Led end-to-end UX and UI design across multiple B2B products in the windows and doors division, working within agile cross-functional teams. Progressed from hands-on designer to senior role driving design strategy, championing design thinking practices, and collaborating closely with product, engineering, and business stakeholders.
- • Owned UX strategy for Dealer web application, scaling from concept to 5000+ active users through iterative, user-centred design and continuous validation
- • Led discovery work to uncover customer problems, identify opportunities, and inform product strategy through research, workshops, and co-design sessions
- • Redesigned complex quoting workflow using systems thinking approach, reducing average quote creation time by approximately 20% through improved layouts, inline validation, and streamlined interactions
- • Led major redesign of V6 desktop application with modernised UI and optimised workflows, delivering measurable efficiency improvements validated through user behaviour data
- • Built comprehensive design system for Dealer platform, establishing consistent patterns, visual hierarchy, component libraries, and accessibility standards
- • Planned and led design system migration, creating governance framework and working closely with developers to ensure component consistency
- • Conducted user research, usability testing, and feedback sessions throughout discovery and delivery to validate design decisions and iterate based on insights
- • Championed accessibility improvements and inclusive design practices across the product suite
- • Collaborated with product managers, engineers, QA, and stakeholders throughout agile lifecycle to ensure designs balanced customer desirability with technical feasibility
- • Used data-informed practices through Azure App Insights, usage funnels, and user metrics to ground decisions in evidence
- • Facilitated agile ceremonies, design critiques, and workshops for distributed development team
Koda Web
Web design agency specialising in custom websites and web applications development.
Frontend/Web Developer
Mar 2016 - Aug 2019
- • Designed and built responsive, accessible web interfaces from concept through implementation
- • Created UI designs for custom websites and collaborated with designers and developers on larger projects
- • Covered full design responsibilities during team absences, working directly with clients
- • Translated design concepts into functional web experiences across Drupal and Magento platforms
Education, Courses and Certificates
- • Bachelors degree, Belgorod State Technological University named after V.G. Shukhov
- • Scrum.org, Professional Scrum Product owner, PSPO-I Certification
- • Scrum.org, Professional Scrum Master, PSM-I Certification
- • IBM, Enterprise Design Thinking, Practitioner